Yusuf is currently enrolled in an Accelerated law degree at the University of Glasgow and recent Business Management graduate from the University of the West of Scotland. He has a keen interest in youth empowerment and community development which he thanks his grandfather for, the late Bashir Ahmad MSP.
Yusuf currently serves as Scotland representative on the Princes Trust National Youth Advisory Board. His role involves advising senior management on organisational direction, in order to place systems within communities and school’s country-wide; to give those from disadvantaged backgrounds a more inclusive platform for success.
At the end of his previous degree programme, he was offered a seat on the Students Association at the University of the West of Scotland. Here his remit as an external trustee, is to scrutinise incoming university policy and provide support to serving sabbatical officers. This role has been important to him, as it has been my way of giving back to the university which served him.
Within his current employment at Superdry he is an elected, ‘Scotland Voice Representative’ and given responsibility to drive engagement within Scottish stores before feeding this back to the global leadership team. This opportunity has allowed him to support his Scottish colleagues during the COVID-19 pandemic and challenge the status quo surrounding employee rights and welfare.
In recent months, he was approached by the Youth Vote UK, a newly formed social enterprise which aims to engage young people within Politics. He serves as Senior Advisor for Scotland and is responsible for as providing direction and expertise surrounding Scotland’s strategic needs and youth demographic.